Startup India launches Startup applications for MAARG Portal

Source: The post is based on the articleStartup India launches Startup applications for MAARG Portalpublished in PIB on 25th November.

What is the News?

The Department for Promotion of Industry and Internal Trade DPIIT) under the Ministry of Commerce and Industry has launched a call for startup applications for registration on the MAARG portal.

What is MAARG Portal?
MAARG Portal
Source: MAARG

MAARG portal is the National Mentorship Platform by Startup India.

Full-Form: MAARG stands for Mentorship, Advisory, Assistance, Resilience and Growth.

Purpose: It is a one-stop platform to facilitate mentorship for startups across diverse sectors, functions, stages, geographies, and backgrounds.

– Through this portal, startups can connect with academicians, industry experts, successful founders, seasoned investors and other experts from across the globe, through artificial intelligence(AI)-based matchmaking to get personalized guidance on growth and strategy.

Key Features of the Portal: Customizable mentorship programs for ecosystem enablers, mobile-friendly user interface, recognition for contributing mentors, video and audio call options, etc.

Phases: The MAARG Portal is being operationalized in three phases:

Phase I – Mentor Onboarding: Successfully launched and executed, 400+ expert mentors are on boarded across sectors.

Phase II – Startup Onboarding: DPIIT is launching the onboarding of startups on the MAARG Portal with effect from 14th November 2022.

Phase III – MAARG Portal Launch and Mentor Matchmaking: Final launch where the mentors will be matched to the startups.

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